In order to comply with the new trend of automobile market consumption, create a closed-loop system of ‘car-people ecology’

In order to comply with the new trend of automobile market consumption, improve customer viscosity and create a closed-loop system of ‘car-people ecology’, cultural tour is an important strategic business cluster of BAIC Penglong, which provides a strong support for brand promotion and vehicle sales of BAIC Group through multiple ways such as travel service and experience marketing.

BAIC Yinjian
BAIC Yinjian was a state-holding enterprise jointly established by BAIC Penglong and Beijing Yinjian Investment Company in 2014 under the background of further strengthening strategic cooperation fields and depth. BAIC Yinjian insists on integrating its own development with the promotion and application of ‘BAIC brand’ products as well as the layout of BAIC's industrial bases. It carries out physical investment and operation in the field of taxi passenger transport (especially new energy taxi), car rental, intelligent travel and other transportation services, and creates a standardized and high-quality travel brand project. At present, BAIC Yinjian has carried out new energy taxi operations in Beijing, Zhuzhou of Hunan Province and Zhenjiang of Jiangsu Province.
Hainan BAIC Yinjian Yile Intelligent Travel
Hainan BAIC Yinjian Yile Intelligent Travel Technology Co., Ltd. was registered and established in Sanya, Hainan Province, at the end of 2015, and obtained the operation license of national online car hailing platform. By virtue of unique geographical advantages of Hainan and advantages of BAIC Group's new energy vehicles, we will carry out car rental, online car hailing and time-sharing car rental, so as to provide customers with green and convenient travel services.
BAIC Penglong Pilot Co., Ltd.
BAIC Penglong Pilot Co., Ltd. is an experiential marketing base for off-road vehicles invested and established by BAIC Penglong in Hainan in accordance with the layout of BAIC Group in building a number of off-road towns across the country. With the help of Hainan's tourism resources, the project gives full play to BAIC Group's advantages in off-road vehicles, develops off-road driving experience, expands off-road driving training, organizes off-road events, and develops rainforest crossing projects. In the future, it will introduce such projects as car customization and refitting, RV camping, and parent-child tourism, create a holiday base featured by off-road driving, and form a diversified automobile cultural tour industry.

BAIC Yinjian Investment Co., Ltd.

  • Address:Room 1401, Building 10, Huaweili, Chaoyang District, Beijing
  • Tel:010-5608-7108

Hainan BAIC Yinjian Yile Intelligent Travel Technology Co., Ltd.

  • Address:Floor 2, Building A03, Hainan Animation Industry Base, No. 99, Gaoxin Road, Jiyang District, Sanya, Hainan Province
  • Tel:0898-8860-1572

Beiqi Penglong Pilot Company

  • Address:Flower World complex, north side of Shangdao Road, Xindazhou Avenue, Fucheng, Qiongshan District, Haikou, Hainan Province
  • Tel: